Industry: B2B wholesale
Location: France
Services: UX/UI design, visual identity, catalog structure, front-end development, technical setup, SEO foundation
Platform: B2B wholesale website
The Challenge
AFF.fr is a French wholesale business that needed a complete digital platform built from the ground up. Professional buyers had to find products quickly in a large catalog, while the brand needed to look established and trustworthy to new trade customers.
Our Solution
We took the project from concept to launch: defining the visual identity, structuring the product catalog and categories, designing responsive page layouts and interface components, and implementing a scalable front-end that the business can grow with.
Technical setup and an SEO foundation, including clean URLs, page titles, metadata and indexable category pages, were built in from the start rather than added later.
What We Delivered
- Visual identity and UI style guide
- Catalog and category structure for trade buyers
- Responsive layouts and reusable interface components
- Scalable front-end implementation
- Technical setup and SEO foundation
Results
AFF.fr launched with a professional, consistent B2B platform where trade customers can browse the full catalog on any device, with a technical and SEO foundation ready for future growth and marketing.
Related services: Website Design · eCommerce Websites · Brand Identity · Technical SEO
Building a B2B Wholesale Platform?
We plan, design and build wholesale platforms that make ordering easy for trade buyers. Let’s talk about your catalog.